The increasing interest of Romanians for medical services to the highest standards is turning the private health environment into an increasingly attractive alternative.

The professional level of the doctors, the hygiene conditions, the higher degree of control over the medical process or the short waiting time are some of the determining factors in choosing the best treatment option. The confidence in the specialists in the hospitals and the private clinics has increased considerably, and the Romanians, in comparison with the previous years, enjoy accessibility to the best doctors and the latest technologies.

Among the elements that favour the positive evolution of the attitude of the public in Romania in relation to the private medical services we find, mainly, the increase of the standard of living. Since the beginning of 2019, the health insurance market has registered an increase of almost 20%.

This shows that Romanians are constantly adapting to consumption trends in Western Europe and are focusing on prevention, to the detriment of treating the disease after the onset of symptoms. Companies through which private health insurance, such as MediHelp International, can be accessed, provide increasingly diverse and relevant plans, tailored to specific needs, offering people an affordable financial instrument to benefit from the best medical services within the private health system.

The increase of Romanians' interest in private medical services is based on the awareness that, without a good health, a person cannot have a high quality of life. That's why rapid access to preventive health care services makes private health insurance a very attractive tool, says Elena Ciobanu, Operational Director of MediHelp International.

Despite the significant increase in interest in private health care, there are significant gaps across the country. Thus, there is the split between young and old people, followed by the difference marked by the split between urban and rural areas. Young people in large cities benefit overwhelmingly from private services, which is also facilitated by the inclusion of private health insurance companies in extra pay packages.

We are aware that, for some people, the possibility of obtaining private health insurance is still a challenge. That's why MediHelp International always tries to adapt their insurance plans to make them as accessible as possible, giving everyone the chance to choose quality medical services. We also make constant efforts to present to the widest possible audience the benefits of health insurance because, despite the considerable increases in recent years, the benefits they provide are not known to most Romanians, adds Elena Ciobanu, Operational Director of MediHelp International.